Diddy and Mark Wahlberg Announce Partnership With Water Brand AQUAhydrate

News & Views | By Justin D Joseph | 02/28/2013 | 03:46 PM EST

Sean Diddy Combs has teamed up with actor/producer Mark Wahlberg for their newest business venture, a landmark partnership with water brand AQUAhydrate. The new business partners announced the endeavor during a press conference in California yesterday.

As a brand architect, I am incredibly passionate and equally committed to every aspect of the businesses that I get involved with," said Combs in a statement. "Partnering with AQUAhydrate and Mark is an incredible opportunity for me and I am looking forward to making history in the process.

Alongside CEO John Cochran, former president of Fiji Water, Combs and Wahlberg will oversee business strategy, vision, and brand partnerships.

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AQUAhydrate, a Southern-California-based performance water brand, is associated with several professional athletes and teams, including Rob Gronkowski, New England Patriots tight end, Denver Nuggets forward Jordan Hamilton, and the entire Los Angeles Clippers team.

The water contains electrolytes and natural trace minerals and is purified to some of the most rigorous standards in the industry, according to the AQUAhydrate website.

Its important for me to be part of something that drives me and is constantly pushing the boundaries, and thats what AQUAhydrate does. Together, were going to take AQUAhydrate to the next level. added Combs.

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