Shaquille O'Neal Launches Big And Tall Menswear Collection At Macy's

Beauty & Style | Camille Travis | 02/14/2014 | 02:00 PM EST

Shaq Diesel is expanding his brand to include fashion

If there's one thing that Shaquille O'Neal has mastered, it's being big and tall. So it only makes sense that the 7' 11'' NBA legend team with Peerless Clothing for a menswear line strictly for the large-and-in-charge fellas.


The Shaquille O’Neal Collection will be sold exclusively at 100 Macy's stores nationwide and online at macys.comn beginning in mid-February. Starting at $150, pieces will include suit separates and sport coats that will range in sizes from regular to Big & Tall.


"My interest in developing a menswear collection was based on the lack of fashion choices for Big & Tall customers and the higher prices for larger size suits," O'Neal said in a statement. "I also was frustrated that I had to go to a Big & Tall store rather than shop with my friends at the local department or specialty store."


"I originally wanted to develop a more fashion-forward menswear collection at an affordable price. Once Peerless and I developed the collection, the reaction from Macy's was so positive that we decided to make the collection in all sizes."


The collection will be promoted online, in-store, through newspaper ads and by O'Neal himself. He will wear the new threads on TNT's "Inside the NBA" and on future television appearances.

(Photo: Shaquille O'neal Menswear Collection via Macy's)

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